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https://www.wired.com/story/openai-ceo-sam-altman-the-age-of-giant-ai-models-is-already-over/ > OpenAI’s CEO warned that the research strategy that birthed the bot is played out. It's unclear exactly where future advances will come from. > Altman’s statement suggests that GPT-4 could be the last major advance to emerge from OpenAI’s strategy of making the models bigger and feeding them more data. He did not say what kind of research strategies or techniques might take its place. In the paper describing GPT-4, OpenAI says its estimates suggest diminishing returns on scaling up model size. Altman said there are also physical limits to how many data centers the company can build and how quickly it can build them.