It´s turned out to be a project that has its elements of stealth, anonymity and constant moves of playing around pseudo-fake sense of popularity. I am mentioning pseudo-fake because for these uploads to happen, other people must have drawn them first and thus, it implies that this species wasn´t as unpopular as it seemed. However, what this whole project takes that to another level: it exploits all the popularity that it has been holding by making its picture bigger in comparison with other tags.
Unlike kirins, griffons or changelings, as those species are supported by the main institutions of the fanbase (namely EQD, /mlp/, Fimfiction and the Philomena sites) and they have a considerable amount of popularity, I don´t have the need to focus on them because they are already sustained by those circles. Thus, other people will care about them instead by inertia because there are already many fans to give some support and praise. However, with this one, we find ourselves much more limited and there is way less room for doing anything in general.
Everything is more scattered, obscure and a smaller sense of passion/hype towards this. There are no noticeable circles that boost/withstand a guaranteed group for exploiting the popularity. Thus, between the lack of desire coming from Hasbro for promoting them so late and the fact that fans didn´t hold as much interest towards them (even though it has always existed, just that the noise didn´t break the invisible barrier of praise and thus, this was kept in the underground or just simply there, as secondary material).
So, how do I prove the passion that I hold inside? Well, not by delivering comments in public. Instead, I have been increasing the tag number with all kinds of pictures. 3800 pictures doesn´t seem too relevant. However, surpassing the barrier of 5000, that number might sound more promising and thus, people might imply that this increase might make them seem more relevant for getting the attention from the artists. Do you see where I am going with this?
What I mean with these explanations is that I have resorted to the VPNs and anonymity so I would build an impression that this species is a greater business than it is in reality. Do you know the line of repeating the same lie over and over so people believe in some part of that discourse? Well, that political strategy (a very efficient method of propaganda that still works out to this day) has been applied but not in the sense of conveying ideas. That´s the basic concept but I am not transmitting political ideas because keep in mind that i haven´t commented bout any of this in public. Therefore, we are talking about =artistic ideas that artists would find encouraging and thus, they would see as a good investment for drawing this material in the future.
Thus, this method doesn´t simply display a short-term effect (distributing the images from DA and FA to Derpibooru and adding up to the numbers) but also, I would induce rewards for the artists that draw them, so I would make them feel accepted and encouraged to keep going with this kind of content more often.
This is very important: I couldn´t display my identity because otherwise, those artists would point at me and see that the one who is requesting this material comes from either a single person or a very reduced group of fans. By resorting to anonymity, I CAN deliver a fake impression that way more people from behind are interested in this kind of content (the real objective== here).
That is to say, I have come up with a snowball effect that could build a post-truth... in the purest sense of this term.